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We offer complete government relations services for our clients, including legislative advocacy, representation before regulatory agencies, program development, bill monitoring, communications and reporting. Our clients are leaders in the areas of business, health care, and trade associations.

Madden Quiñonez Advocacy is a government relations and consulting firm that evolved from Randlett Nelson Madden, established by Jim Randlett and Laurie Nelson in Sacramento in 1976. The firm changed its name in 2019 when Nicole Quiñonez became a Principal. 

Tim Madden

Tim Madden has been with the firm since February 2004. His focus has been on the firm's healthcare clients, including drafting legislation, testifying on bills and regulations, lobbying Members of the Legislature and agency officials, and organizing and implementing key contact and PAC contribution programs.

His successes include extending funding of the Maddy EMS Fund (SB 867 of 2016) which generates more than $50 million per year for emergency physicians treating uninsured patients; defeating legislation (SB 1215 of 2014) that would have eliminated the ability for physicians to self-refer patients for in office advanced imaging tests including CT, PET, and MRI; working on pilot program to allow for hospitals to perform elective PCI procedures without on-site surgical backup (SB 890 – 2008) and then after the successful pilot program legislation (SB 906 – 2014) to allow pilot program on a statewide basis; and advocating regulations increasing Workers' Compensation reimbursement for the Evaluation and Management codes by 23% or approximately $95,000,000 (2007).

Mr. Madden graduated with a MBA in strategic marketing from the University of San Francisco in 2000, and a Bachelor of Science Degree in Economics from Santa Clara University in 1990. 

Prior to Randlett Nelson Madden, Mr. Madden worked for Citibank, Wells Fargo Bank, and BroadVision.

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Laurie Nelson
Nicole Quiñonez

Nicole joined the firm in 2012 and represents the firm’s business clients. She focuses on legislation and regulations that would impact products or companies doing business in California. Nicole works with the California Environmental Protection Agency and its departments on the impacts and feasibility of regulations pertaining to consumer products. 

Nicole was a lead negotiator for industry on the Cleaning Product Right to Know Act of 2017, which resulted in the first state product disclosure labeling law for cleaning products. She has also worked on the development of the Safer Consumer Products regulation (Green chemistry), Proposition 65 reforms, air and water quality regulations for consumer products, as well as pesticide and packaging related policies. Nicole is co-chair for the Green Chemistry Alliance, an industry coalition working on the implementation of the Safer Consumer Products Program by the Department of Toxic Substances Control. Under the Department of Pesticide Regulation, Nicole serves on the Pesticide Management Advisory Committee.


Prior to her position at the firm, Nicole worked at Lucy & Company, Porter Novelli and the CA Department of Consumer Affairs.


Nicole graduated from the University of California, Davis with a degree in political science.

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Jim Randlett
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